Sullivan Media

Vol 6 No. 3

Sullivan's Favorite Sources

Sullivan’s list of recommended – and most visited – communications Web sites and blogs.

ragan.com: News, ideas & conversations for communicators worldwide

itbusiness.ca: Business advantage through technology

brandchannel.com: An online exchange about branding

clikz.com: Advertising and marketing resource

Marketingsherpa.com: Practical knowledge & case studies

Poynter.org: Poynter Institute for journalism

cprs.ca: The Canadian Public Relations Society

mediapost.com: Huge source of news about e-media

emarketer_daily.com: Good stats and news site

Tuesday February 09, 2010

Real Communication is a Conversation

Real communication is more than just talking at people. It’s talking with people. Real communication is a conversation.

So here’s what I do: I help my clients have successful conversations. Whether you want to create online content that audiences enjoy, or deal with a media crisis, I’ll help you respond to the challenge.

Sullivan Media's Services:

Communications Planning: Comprehensive, effective strategies for your entire enterprise.

Media Relations and Training: Every encounter with media, even if it comes at a time of crisis, is an opportunity to deliver effective messages to your target audiences. We show you how.

Communications Product Development: Sullivan Media gives you the expert touch that gets your audiences to listen, and keep listening.

Internet Communications: We help your site attract visitors and realize its revenue potential.

Sullivan says…

Paul’s articles on e-publishing for several top North American publishing groups: City and Regional Magazine Association, the Parenting Publications of America, and the Association of Area Business Publishers.

If you’re still wondering how important the Internet is to the families who read your magazines, you can stop wondering. The answer is in. Read On

Social Networking: Use Your Imagination. Read On

Fascinating reports that have real value for publishers.
Read On

News you can use…

Links to really useful and timely pieces on communications.

Sullivan One of Web's 20 Most-Visible Individuals in Vancouver. Read On

A new kind of Web - don't miss these 11 sites. Read On

Brand Green: 10 features for success. Read On

Branding By Word of Mouth. Read On

Web users: Impatient and unforgiving. Read On

Which Technologies Matter Most for Transformation? Read On

Under 60 Character Email Subject Lines Increases Open Rate. Read On

How to Switch to SEO, PPC Strategies to Increase Leads: 10 Steps to Triple-Digit Lifts. Read On

Paul Sullivan, President
and Director of Strategy

Welcome to Paul's 2 Cents, my blog on news and issues of interest to communicators... which gives me a lot of scope. I hope you'll join in the conversation, as I do not want to be the sound of one lip flapping.

Fighting the Fear Factor in a Communications Crisis
As a media trainer, I’m often called upon to help companies and organizations in times of crisis. Read On

Running to Boston
Ongoing diary of an aging boomer's attempt to qualify for the Boston Marathon by running the fastest marathon in his life. Read On

Telephone: 604.685.4742 Fax: 604-569-0742 Email: psulli@sullivanmedia.com